Since the traditional system of medicines has received a wonderful reception at national/international level, PJKS made attempt to preserve the long history and rich heritage of traditional medicines in Uttarakhand.

The growing relevance of these medicines provides holistic and comprehensive health care. We undertook the numerous initiatives to functionally integrate the use of MAPs.  We not only promoted the use of the medicine amongst masses but also tried to explore the commercial angle of these medicines. A large number of medicinal species were endangered and on the verge of dying out. By way of promoting the use of these plants, we not only provided the source of livelihoods to the people but also the activities are undertaken by PJKS lead to their conservation in the wild.

In the year 1994, PJKS decided to assess the potential and prospects of MAP (Medicinal & Aromatic Plants) cultivation. Field testing of several species at various altitudes has been done and at the same time discussions were organized between communities and scientists. It was found that a majority of the population was not aware of the high returns from the cultivation of medicinal plants, owing to several misconceptions. Based on the several studies which were planned and organized by PJKS using its own funds an action plan on MAP was prepared to cover following components-

-Conservation and sustainable harvest of the medicinal plants in the wild.

-Awareness generation on the prospects of commercial viability of medicinal plant cultivation.

-Making available germ plasma material for cultivators, and revitalizing the traditional systems of   medicines in the hills.

Due to non-availability of funds, initially PJKS has focused on awareness generation only. It was in the year 2001-02 when the Organization has received support from Department of Science & Technology, GOI for this purpose. In 2001 PJKS also implemented a CIDA (The Canadian International Development Agency) supported Integrated Diversity Conservation Program in 6 villages of Bhilangana block of Tehri Garhwal.

Under this program around 240 persons were imparted training on aspects like cultivation, and cost-benefit analysis for MAPs and organized into SHGs. Giving due importance to the fact that it is the women who perform the majority of agricultural work in the hills; PJKS ensured that the more than 60% of the trainees must be women. Germplasm material (roots, seeds & rhizomes) to the farmers were provided through nurseries and Poly houses have also been set up under the program. The key MAPs covered under this initiative were-Ashvagandha, Kutki, Pashan Bed, Lata Kastura, Kali Jeeri and Safed Musli. Considering the viability of this initiative PJKS also organized workshops for local healers and vaidyas in project area.

Till date PJKS has inducted 160 numbers of women farmers into this initiative and moreover about 45 trainees have taken up the cultivation of medicinal plants on a large scale (ranging from half an acre to 2 acres of land per cultivator).